CREATE NEW CONTENT ABOUT CHARACTER

Character.org aims to redefine the narrative around character development by producing and disseminating new content. Can you imagine a future where “character is cool”?

National Reports on the State of Character in America:

We believe that character is the foundation – the cement and iron – upon which our nation rests. We are planning to release a set of reports detailing the alarming erosion of character across our nation. Each report will propose a robust set of actionable recommendations to strengthen our nation’s crisis of character.

LAUNCH THE JOHN WINTHROP WRIGHT CENTER FOR ETHICS & INTEGRITY

John Winthrop Wright founded The School for Ethical Education in 1995. His vision was to increase ethical decision-making in schools and the workplace by creating resources for people to learn how “ethics in action” creates character.

Ethics in Leadership Podcast Series:

Host a series of high-profile interviews with workplace leaders to discuss and explore the benefits and challenges of being an ethical leader.

DEVELOP STRATEGIC PARTNERSHIPS TO INCUBATE NEW INITIATIVES

Through strategic partnerships with visionary funders, other leaders in the field, and organizations dedicated to elevating character, we are ready to catalyze innovation and scale impact on a national level.

Policy Initiatives at National and State Levels:

Launch an initiative to incorporate character development into our schools. We are excited to collaborate with policy makers to enact legislation that supports the widely-accepted belief that all schools should encourage students of all ages to understand, care about, and consistently practice the core values and character strengths that will enable them to flourish in school, in relationships, in the workplace, and as citizens.

Commitment

Parents need to commit to model and reinforce to their children the core values and character strengths that mean the most to them. They also need to be creative and offer meaningful experiences that illuminate how important these character strengths are to the family’s core values.

Conversations

We know “We need to talk” freaks kids out, but too often parents avoid having conversations about character, especially as children get older. While it may not be easy to talk sometimes, we know from the research that parents who avoid talking to their children about serious matters quickly lose trust and connection.

Celebration

Parents need to find ways for their children to be active participants in their own character growth. Optimal character development occurs when children begin to make self-motivated commitments to consistently practice a core value (e.g. “I want to be the kind of person who is always honest and shows up on time.”) Parents need to celebrate these moments to shape and define individual character.

A CALL TO CHARACTER

In the heart of the American journey,

we find ourselves at a crossroads.

Social Media Is Harming Our Youth

The Golden Rule Is Disappearing

Lying, Cheating & Stealing Escalate

THERE’S A CRISIS OF CHARACTER ERODING OUR NATION’S FOUNDATION

HELP US ANSWER THE CALL

We need you to be a beacon of change. Together we can confront the deep decline of character in our society.

WE ARE AMERICA’S CHARACTER LEADER

30 years as the #1 non-profit dedicated to building character
We’ve certified over 1,200 Schools of Character
Each year we celebrate Champions For Character
Igniting a non-partisan movement that brings everyone together

Students, Parents, & Community Members Impacted

million

We’re Recognized In

States

We’ve Guided

Children in 2023

We’ve Inspired

Teachers

We Have Over

Volunteers

OUR VISION

A culture of character in our classrooms, board rooms, and living rooms,

where everyone is more ethical, civic-minded, and caring.

OUR NORTH STAR

We advocate for making character a national priority across four areas



Parents & Families

We believe parents and families are a child’s first character educator.

Learn More



Schools & Education

We support school leaders as they develop and strengthen their school’s comprehensive character initiative.

Learn More



Sports & After-School Programs

We affirm that sports and after-school programs nurture character development.

Learn More



Workplace

We urge successful workplace leaders to “hire for character and train for skill.”

Learn More

OUR FLAGSHIP PROGRAM

Our prestigious National Schools of Character program certifies schools across the United States that have embedded a set of shared “core values” that serve as the beating heart of the school. More than 3 million educators, students, parents, and community members have been positively impacted by creating a culture of character.

Learn More

NATIONAL PARENT SURVEY

Parents today face a multitude of challenges that previous generations never encountered. Character.org partnered with Ipsos to survey a nationally representative sample of parents to understand how they raise good kids while experiencing growing division on education and health care, respect and civility, and new challenges from social media and smartphones that impact learning, social skills, and mental health.

Learn More

CHAMPIONS FOR CHARACTER

Jim Clark
President & CEO, Boys & Girls Clubs of America

We celebrate individuals and organizations who believe in the power of character. This past year we presented Jim Clark with our John Winthrop Wright “Ethics in Action” Award. Since 1998, we have recognized leaders in the field of character education with our prestigious “Sandy Award.” We also spotlight students who have written a “Laws of Life” essay on a character strength that means a lot to them and why.

Learn More

OUR STRATEGIC GOALS

Be The Light You Want To See In The World

Let’s create the Shining City on the Hill. Character.org invites you to

join us in a movement that elevates character throughout American society.

Now is the time. We need your help.

HELP US BUILD A FUTURE WHERE CHARACTER DEFINES SUCCESS

GIVE TODAY

CREATE NEW CONTENT ABOUT CHARACTER

Digital Storytelling Initiative:

National Reports on the State of Character in America:

“Content of Your Character” Campaign:

LAUNCH THE JOHN WINTHROP WRIGHT CENTER FOR ETHICS & INTEGRITY

“Ethics In Action” Award:

Ethics in Leadership Podcast Series:

New Publications on Ethics and Integrity:

DEVELOP STRATEGIC PARTNERSHIPS TO INCUBATE NEW INITIATIVES

Policy Initiatives at National and State Levels:

Innovation Lab:

Consistency

Community

Commitment

Conversations

Celebration

A CALL TO CHARACTER

In the heart of the American journey,

we find ourselves at a crossroads.

Social Media Is Harming Our Youth

The Golden Rule Is Disappearing

Lying, Cheating & Stealing Escalate

THERE’S A CRISIS OF CHARACTER ERODING OUR NATION’S FOUNDATION

HELP US ANSWER THE CALL

WE ARE AMERICA’S CHARACTER LEADER

30 years as the #1 non-profit dedicated to building character

We’ve certified over 1,200 Schools of Character

Each year we celebrate Champions For Character

Igniting a non-partisan movement that brings everyone together

Students, Parents, & Community Members Impacted

million

We’re Recognized In

States

We’ve Guided

Children in 2023

We’ve Inspired

Teachers

We Have Over

Volunteers

OUR VISION

A culture of character in our classrooms, board rooms, and living rooms,

where everyone is more ethical, civic-minded, and caring.

OUR NORTH STAR

Parents & Families

Schools & Education

Sports & After-School Programs

Workplace

OUR FLAGSHIP PROGRAM

NATIONAL PARENT SURVEY

CHAMPIONS FOR CHARACTER

OUR STRATEGIC GOALS

CREATE NEW CONTENT ABOUT CHARACTER THAT PEOPLE SHARE

LAUNCH THE JOHN WINTHROP WRIGHT CENTER FOR ETHICS & INTEGRITY

DEVELOP STRATEGIC PARTNERSHIPS TO INCUBATE NEW INITIATIVES

Be The Light You Want To See In The World

HELP US BUILD A FUTURE WHERE CHARACTER DEFINES SUCCESS

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